How do organizational communication professionals identify communication needs within their organizations, especially when it pertains to filming video in different locales? Perhaps, the right question should be, do internal communications […]
Archives for February 2015
How To Identify Communication Needs Within Your Organization
February 26th, 2015 by Becky Holzman GarzoneIntegrating Video into Your Nonprofit Communication Strategy
February 25th, 2015 by Valerie NolanNonprofits often have difficulty seeing beyond traditional canvassing and fundraising methods for outreach, as a result, are missing out on the benefits of one particularly effective medium; video. Video is […]
Preparing PSAs for Video Distribution
February 24th, 2015 by Guest BloggerAdvertising agencies produce most Public Service Announcement (PSA) viewed on broadcast television and second screens. Agency Creative Directors produce beautiful images that effectively convey their client’s message. But wait a […]
10 Tips for Shooting Video in Dallas
February 23rd, 2015 by Rebekah Toth BurnsEverybody knows Texans like things big, I’m not just talking about their hair, and Dallas is no exception. Dallas video crews give some insights in this article. The ‘Visit Dallas’ website […]
Mobile Video for Enterprise Communications and Workplace Learning
February 23rd, 2015 by Randy PalubiakVideo is increasingly mobile, driven by technology and mobile apps. Video is everywhere in the world. We are told and reminded about it constantly: in television commercials, print ads, articles, […]
Embedded Advertising in Reality TV
February 23rd, 2015 by Rebekah Toth BurnsNo matter what you call it: branded entertainment, embedded sponsorship, embedded advertising, embedded marketing, or product placement, brands have a prominent place in global video entertainment. What are the trends […]