If you add a little flare to them, sale monitors can be made into multipurpose tools for your business. More specifically, adding engaging video content can liven up the screen and emphasize your price points. But it’s easier said than done; you will need strong promotional material on your side … [Read more...] about How to Focus Your Customers’ Attention on Sale Monitors
Archives for April 2015
Learning how to work with talent is a skill that takes years to hone. In the corporate world, casting talent can range from setting up auditions to hiring actual employees to play roles. Employees can give the video a realistic charm, but when they aren’t trained actors they may have problems … [Read more...] about How Directors Can Help Inexperienced Talent Move Naturally on Film
Shooting presentations can present a unique set of challenges. The ones that concern camera movement and pacing can be particularly tricky. The goal is to capture the energy of the presentation while providing a slick, professional feel to the video. A well-produced video can allow your company to … [Read more...] about When is Movement Appropriate for Your Presentation Video?
Movement: an increasingly popular strategy that we industry folk use to add production value. A dolly shot, jib shot or aerial shot can add great value to your production - and everyday it becomes more affordable to achieve those shots. In the last 20 years, if you wanted an aerial shot, dolly shot, … [Read more...] about Adding Production Value Through Camera Movement
Last month we discussed 5 qualities every corporate video should have – this month we’re going into more detail about those qualities. One of the more overlooked aspects that can put your corporate video on top is the actual production value. While the message of your video may be clear and … [Read more...] about Corporate Uses for Time Lapse Video
On April 7th, the US Postal Service unveiled a limited-edition stamp to honor the late Dr. Maya Angelou. Michelle Obama, Oprah Winfrey, Ambassador Andrew Young and other notables joined Postmaster General Megan Brennan in dedicating the new stamp at the Warner Theater in Washington, DC. Crews … [Read more...] about Maya Forever