Presenting your creative vision to a vendor or client can prove to be quite difficult at times. In one way or another, everyone has to communicate a vision. Here are some helpful ideas for communicating your creative vision and a few things you should be looking for from the vendor.

When dealing with clients it is more important for production professionals to make a successful marketing video than a good video. As video production professionals we are often asked by our clients and the organizations we work for to produce videos for the internet. Confusion often arises around the purpose and the goals of the video, not to mention trying to define what a “good video” should look like. A customer will often ask for an internet marketing video or worse, a “viral...

Corporate video production is nothing new, it's just grown in popularity over the years. Many of the corporate video producers and media managers of today are working year round to produce engaging content for their brands. If you do not come from a video production background, you might not be familiar with how a video production crew works before, during, and after a shoot. When you only have five hours to complete six hours of work, things can get chaotic. Here are 10 great ways to get the...