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Articles for Pre-Production
What makes a great DP? Robert Matzen said it best “As DP’s, we are asked to interpret the vision of the producer or director and transform that into outstanding images on screen with the patience of a saint, the talent of an artist, and the diplomacy of an ambassador. It’s all about understanding the dynamics and logistics of the production while taking into account the restrictions on schedule, budget, personnel, location, and resources. Conditions are never ideal. But the best results...Continue Reading "Match"
Presenting your creative vision to a vendor or client can prove to be quite difficult at times. In one way or another, everyone has to communicate a vision. Here are some helpful ideas for communicating your creative vision and a few things you should be looking for from the vendor.Continue Reading "From Client to Vendor: Communicating Your Creative Vision"
When dealing with clients it is more important for production professionals to make a successful marketing video than a good video. As video production professionals we are often asked by our clients and the organizations we work for to produce videos for the internet. Confusion often arises around the purpose and the goals of the video, not to mention trying to define what a “good video” should look like. A customer will often ask for an internet marketing video or worse, a “viral...Continue Reading "Make a Successful Marketing Video In Spite of Your Client"
Corporate video production is nothing new, it's just grown in popularity over the years. Many of the corporate video producers and media managers of today are working year round to produce engaging content for their brands. If you do not come from a video production background, you might not be familiar with how a video production crew works before, during, and after a shoot. When you only have five hours to complete six hours of work, things can get chaotic. Here are 10 great ways to get the...Continue Reading "10 Great Ways To Get The Best Out Of Your Crew"
The media deliverable is essential to how the footage you’ve shot will be backed up on site and imported to your editing suite. At the time you book your shoot with your Crews Control production manager you also need to discuss not only the crew size and style of your shoot but also how to handle the deliverable; what media type(s), format(s), frame size(s) and frame rate(s) you want based on what your editor can import. Currently, the most popular choice is to go tapeless which usually...Continue Reading "White Paper: Deliverable Data Management and Hard Drive Usage in Video Production"
Are you thinking of producing a webcast series for your company or perhaps you are looking for a better ROI on your existing program? On24 2010 Webcasting Report: Webcasts Benchmarks and Best Practices is a must read. On24 compiled information from 10,000 webcasts for 700 corporate clients to share the best insights to enhanceContinue Reading "Webcasts Benchmarks and Best Practices"
Whether you're calling Crews Control for the first time or producing your first video there are 4 essential components of pre-production to organize before production begins. These tips will make your production go smoothly and you will look like a Rock Star to your client. At this stage in the game you have already landed the gig with your stellar RFP or presentation. The look and feel of the video has been determined, the script/ story board/ questions are written, the overall budget is...Continue Reading "Before Lights, Camera, Action: Pre-Production Tips"