Marketing & Branding

How to Optimize YouTube Videos: Get the Most from Your Posts

September 10th, 2019 by

If your business is utilizing video, odds are you’re also utilizing YouTube to make distributing and reposting your videos even easier. It makes sense given that YouTube is globally the […]

LinkedIn Video Specs: Optimize Your Branded Content

August 9th, 2019 by

It seems like everyone is taking on video these days. With so many hosting websites and social media platforms with video sharing capability, it can be confusing to know exactly […]

What is TikTok and Should Your Business Use It?

July 30th, 2019 by

Modern trends in video marketing can be difficult to assess. Especially when it comes to determining the best social media platforms for your brand in terms of how to share […]

Long Form Video and Brand Building

July 22nd, 2019 by

In the digital age, we’re often led to believe that audience attention spans are at an all time low. Which means articles are written shorter and simpler, eCommerce retail platforms […]

Strengthening In-House Agencies: Account Management Might Make All The Difference In The World

July 11th, 2019 by

Creative Service leaders are constantly challenged with building the capability of in-house teams to compete with external agencies, in addition to balancing delivery. Building capacity alone is a challenge with […]

Why B-Roll Footage is So Important

July 3rd, 2019 by

So your company is producing an in-house video you plan to use to highlight a major product or service you provide. You have everything planned out for a grade A […]