< Back to all posts
Revolution or Evolution: Reimagining Video Production in the Age of AI
When an industry undergoes tech-driven evolution, the challenge for companies is twofold. Most obviously, businesses have to change their operations to fit the new status quo. Simultaneously, they need to anticipate the next steps in their space and prepare proactively — this second component can be even harder than the first.
This is where corporate video production finds itself today. Generative AI is emerging on the scene, with loud hype and clear power to change workflows.
It’s clear AI will have consequences for participants on all sides of corporate video, from clients to agencies and production companies. As for what shape those consequences will take, and how best to adapt in line with them, the answers are less evident.
It’s important for industry leaders to follow AI’s rise, as well as the many related trends and effects.
FILL OUT THE FORM BELOW TO RECEIVE YOUR COMPLETE EBOOK DELIVERED STRAIGHT TO YOUR EMAIL!
