Find the ideal crew for your video production in Lansing, Michigan
Where are you filming the on-location shots for your next corporate video? While this question may have seemed odd a decade-plus ago, it’s highly relevant now. With so many companies using video as part of their media strategies, footage taken on location can help your content stand out. Companies in Michigan can find a likely video filming destination in the state capital of Lansing.
Lansing is a promising spot because of its multi-faceted sights. You can explore the sprawling Michigan State University Campus or capture day-in-the-life footage at the area’s many breweries, wineries and distilleries. There are also natural landscapes surrounding the capital that can add a fresh, outdoorsy energy to your corporate content.
Due to its role as the capital, Lansing is home to an impressive State Capitol Building dating back to 1879, along with museums dedicated to the history of the region. If your video lends itself more to art than history, you can visit local galleries or set up in theaters and performing arts venues. With an expert crew by your side, you can quickly determine how to use Lansing and the surrounding region as fuel for your content.
Why work with an expert local crew in Lansing, MI?
Crews Control’s video crews are all local to the regions where they work. This is an important detail because teaming up with people who know a given area is a shortcut to familiarity. This starts with determining whether your personnel should drive in or arrive via the Capital Region International Airport. and then navigating the city in a rental car or van, depending on the necessary amount of gear.
Crews Control professionals can also lend a hand with permitting, advising you from their personal experience as you secure permission for your preferred shooting locations. Most permits in Michigan are handled at the city level, but there are also certain state permits for state, federal and tribal land, as well as state and county-owned roads. Special effects such as pyrotechnics are governed by another set of permits and licenses.
Beyond their ability to advise on logistics and permitting matters, locally based Crews Control teams are simply made up of the best and brightest film professionals in their areas. These experts can contribute to the artistic and technical aspects of brand video production, enabling you to release high-quality finished videos without putting undue strain on your internal stakeholders or talent.
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Our video production services in Lansing
There are countless uses for a high-quality corporate video. When planning what to film in Lansing, the first question to ask yourself is whether you want an internal or an external video.
Internal videos are aimed at the members of your own team. This content, including C-suite messages and training modules, increases morale and engagement by providing inside information in a user-friendly package.
External video is a broad category comprising everything meant for an outside audience. This could mean something as simple as a seconds-long social media clip or as involved as a full-length documentary. External video can build awareness or impart information about your products and services — explainers, live streams, about us videos and TV commercials all fall under this umbrella.
Whichever type of video you choose, an expert crew can help you achieve the perfect look and feel for your purposes. Your video’s aesthetic should be a perfect combination of your overall brand identity and the demands of the specific content type you’re producing.
Our video services in Lansing include:
- Interviews and B-roll
- Event coverage
- Presentations
- Drone production
- Animation and motion graphics
- Motion pictures
- Live streaming
- Panel discussion
- Man on the street interviews
- Corporate meetings
- Behind-the-scenes footage
- Commercials
- Broadcast television media
- Employee training materials
- Sizzle reels
- Time-lapse videos
- Happy-face videos
- Focus group recordings
- Testimonials
- Video news releases
- Documentaries
- Web conferencing
- Red carpet coverage
- Action and sports video
- Product demonstration clips
- …and whatever else you can imagine!
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What should you know about filming in Lansing, MI?
From Detroit to Grand Rapids, Michigan is full of likely destinations for filming corporate videos, each different from the rest. When you and your Crews Control team start shooting footage in Lansing, it pays to know ahead of time what you’re going to find there. The following are a few useful details to keep in mind when picking locations:
- MSU is a city unto itself: You can find dozens of promising locations just within the confines of the Michigan State campus. Attractions at MSU include the Abrams Planetarium and the Eli and Edythe Broad Art Museum, alongside a horticulture garden complex and massive arenas for football and basketball.
- Lansing is home to a proud brewing scene: Lansing is well-stocked with breweries, wineries and distilleries. These businesses and their attached taprooms can provide fascinating backdrops for your videos, whether you’re getting into the nuts and bolts of distilling or just want to film a bustling local business.
- The city hosts festivals throughout the year: One of the ways Lansing distinguishes itself as Michigan’s Festival Capital is by playing host to gatherings of all kinds throughout the year. Each event could provide a bounty of interesting B-roll for your next corporate video.
- Many venues can host your corporate meeting: When you want to host a corporate gathering, the right venue is essential. You have several options in Lansing, ranging from the 175,000-square-foot Lansing Center to smaller hotel ballrooms and conference spaces. Several spots on the MSU campus can also house your next event.
With these points in mind, you’re well on your way to filming a corporate video in Lansing — and chances are you’ll want to return in the future to capture more sides of the city and the region.
Our Lansing video crews: Experience and gear
Video production is a human business. Success on location often depends on direct input from an experienced director of photography. This is why Crews Control works with DPs who have at least 10 years of tenure in the industry. They apply their knowledge and skills to deliver ideal results for your brand, even when unexpected circumstances arise.
To assist them in their work, Crews Control DPs bring the best available filmmaking gear to every job. Every piece of equipment on location and in the studio has been selected to produce footage that will look impressive for years to come, even as audience expectations escalate. This includes assets produced by Sony, Canon, JVC, Ikegami, Thompson (Philips), Hitachi, RED and Arriflex.
Manufacturers
- Canon
- Eclair
- JVC
- Panasonic
- RED
- Sony
Check Out Our Extensive Camera List:
2K
- Silicon Imaging SI-2K
- Silicon Imaging SI-2K Mini
- Vision Research Phantom v12.1
- Vision Research Phantom v640
8K, 4K, UHD & 2k
- RED Scarlet
- RED One
- RED Weapon
- RED Epic
- ARRI Amira
- BlackMagic URSA
- BlackMagic Cinema Camera
- BlackMagic URSA Mini
- Canon EOS C500
- Sony F65
ARRI RAW
- Arriflex ALEXA
AVC Intra (NTSC)
- Panasonic AJ-HPX3000
- Panasonic AJ-HPX 3700
- Panasonic AJ-HPX3100
- Panasonic AJ-HPX2700
- Panasonic AJ-HPX2100
- Panasonic AG-HPX 300
- Panasonic AJ-HPX 2000 AJ-YBX200G
- Panasonic AG-HPX 370
AVCHD (NTSC)
- Sony HXR-NX5U
- Canon EOS C100
DVC PRO EX (NTSC)
- Panasonic AJ-HDX 900
DVC PRO EX (PAL)
- Panasonic AJ-HDX900E
DVC Pro HD (NTSC)
- Panasonic AJ-HDC-27H
- Panasonic AJ-HDC-27HE
- Panasonic AJ-HDC-27F
- Panasonic AJ-HDC27FE
- Panasonic AJ-HDC-27FP
- Panasonic AJ-HDC-27VP
- Panasonic AJ-HPX2000
- Panasonic AG-HPX500
- Panasonic AJ-HDC 20A
- Panasonic AG-HPX 170
- Panasonic AG-HPX171
- Panasonic AG-HVX200A
DVC Pro HD (PAL)
- Panasonic AG-HVX200E
- Panasonic AG-HPX 171E
- Panasonic AG-HVX 200E
- Panasonic AG-HVX 200P
XDCam EX
- Sony PMW EX1
- Sony PMW EX3
- Sony PMW-EX1R
- Sony PXW-X70
- JVC GY-HM700U
- Sony PMW 300
- Sony PMW 320
- Sony PMW-350
- Sony PMW 400
- Sony PMW-F3
XDCam HD
- Sony PDW-F355
- Sony PDW-F350
- Sony PDW-F330
- Sony PDW-700
- Sony PDW-F800
- Sony PDW-335
XF
- Canon EOS C500
- Canon EOS C300
- Canon EOS C100
By assigning top video production talent to each shoot and equipping them with high-end gear, Crews Control delivers ideal experiences every time. Request a free quote now!
By pairing expert crews with technologically sophisticated equipment, Crews Control delivers top-quality results for clients every time.
Some of our Happy Clients
Helping companies achieve their video goals is at the core of Crews Control’s mission. For over 30 years, our crews have worked with businesses of all kinds in cities around the world. These businesses include over half of the Fortune 500, and they range from fast, ambitious startups to household-name corporations at the head of their industries. Let us help you make your Lansing video shoot the next Crews Control success story.
Prepared, Creative, Professional and on the 10 scale an 11
I’ve been producing and directing videos for Broadcast (NBC/ABC/CNN/C-SPAN) and Corporate for over 30 years – and Matthew and Dan were one of the best crews I have EVER worked with.
Thanks
Dan
The footage was well done.
Just got out of the edit. Tim did a great job. Considering the talent we gave him to work with, I would go as far as to say he’s a bit of a magician.
Thanks for the help!
Jim
Thanks for the great shoot yesterday.
Everything was great and I wanted to let you know that our Executive Producer said the footage we got from the different regions was the best footage he had ever seen come from remote crews that we didn’t have control over. That is a great compliment coming from him.
I appreciate all your help and look forward to working with you again!
Carol