Find out why it’s important to use a consistent brand book to define your company’s visual brand guidelines.
Why and How to Build a Compelling Brand Book
July 10th, 2024 by Barb KittridgeAI in Video Production: Potential and Limitations
June 6th, 2024 by Barb KittridgeFind out some of the challenges around using AI in video production — and the potential for companies that overcome them
Diversity and Inclusion Videos: Showcase Your Brand’s Values
March 6th, 2024 by Barb KittridgeLearn how diversity and inclusion videos, when created with honesty and intention, can demonstrate your brand’s commitment to social good.
Understand Video Production Costs
February 1st, 2024 by Barb KittridgeLearn about some of the elements that can add to your video production costs and discover the best ways to limit your expenses.
Navigate Chicago’s Video Shooting Locations
November 30th, 2023 by Barb KittridgeLearn what the Windy City has to offer as a corporate video filming destination, and how to make the most of its iconic sights.
What is Decoupling in Brand Video Production?
September 30th, 2022 by Barb KittridgeWhat does it mean when a company decouples from its creative agency partner to create videos and other multimedia content? And why is this methodology catching on?