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What’s the Best Video Storage Option for Your Business?

Posted by Deb Nicharot on December 9, 2019

Losing the CEO’s video address to the board is a good way to get fired. If that example didn’t demonstrate it enough, not having a video storage solution can derail your projects, slow down productivity and create anarchy.

With mobile video consumption rising by 100% every year and online videos predicted to make up 82% of all consumer internet traffic by 2022, ensuring you have reliable, affordable video storage becomes of paramount concern. What’s more, video training and video presentations are becoming more and more a fundamental part of most businesses ‘ daily operations, making trustworthy video storage all the more important.

In this internet age, video storage equates with cloud storage, as no other type of storage can any longer compare in providing the same level of access, security, and stability. Given that, the best video storage options for your business amount to the best cloud storage options for video. With that in mind, the following explores the best cloud storage options for your business’s invaluable videos, including how to decide which video storage option is the best for your business.

Why You Need to Upgrade or Invest in Cloud Video Storage?

Before the invention of cloud storage, businesses stored videos and other data on physical servers. Cloud storage empowers businesses to make better use of remote workers and multiple office locations, in addition to securely storing precious files, like a company’s ever-expanding video library.

The invaluable purpose of a reliable and easy to manage video storage program outweighs any qualms you or your boss may have about cost. The ROI continues to increase as the demand and access for video in corporations rises as well. Don’t shoot yourself in the foot by investing your time, skills and money into major video projects, but not in quality video storage.


cloud video storage

What to Look for in Video Storage for Your Business

Determining the best video storage option for your business is mostly dependent on your business’s size, video uses, and goals. You can find cloud storage solutions ranging from one terabyte all the way to one petabyte or even higher. You can integrate with other office and productivity software solutions and services to improve and enhance their collective accessibility and functionality.

Here are four things to consider when upgrading or purchasing video storage:

  • Scalability: Scalable video storage allows you to increase or decrease your video storage capacity, depending on your needs and usage at the time. This is a far more economical approach to video storage than locking yourself into a plan too large for your current needs based on projected growth or anticipated future needs. Extended from the scalability of video storage is its ability to integrate with a broader ecosystem of interconnected apps and APIs.
  • Accessibility: Video access should be both readily available to those authorized and completely secure against all others. Most recently, mobile compatibility and multi-platform support have been mission-critical components of video storage accessibility.
  • Security: As accessible as your business’s cloud storage needs to be, it must also be secure from unauthorized and potentially malicious access. The last thing you want is for your competitors to get a peek at your videos before you get the chance to present them to their intended audience; or for your videos to become corrupted or lost before they’ve fulfilled their purposes
  • Traceability: As a business owner, you don’t just want to know that your videos are safe. You want to know about whose cloud they’re stored in and where in that cloud they’re stored.


This is where you get back into your business’s unique circumstances and needs, as not all companies require all of the same features. That said, the most valuable video storage features for businesses of most needs and sizes include the following:

  • Disaster/cloud recovery
  • File-based recovery
  • Long-term archiving and retention
  • Ease of use
  • Technical support
  • Affordability

Potential Business Video Storage Solutions

Professional camera rig shooting healthcare videos.

Based on the criteria just outlined, here are the companies offering businesses video storage solutions:


Offering one of the most comprehensive suites of cloud-based storage features, iDrive supports PCs and Macs as well as iOS and Android devices. Also, iDrive lets you access video files over an internet browser or through an app. Strong group management features allow for expansive video collaboration and distribution options. With iDrive, all data is stored and transferred using 256-bit AES encryption and a security key you define that is not stored on any iDrive servers. Immensely scalable, iDrive offers six different business plans, each one supporting unlimited servers, computers, and users.


Egnyte combines local storage and cloud storage into a singular hybrid solution. This allows for extensive collaboration features, including file versioning, link expirations, and trash retention. Egnyte uses 256-bit AES encryption and stores and transfers all files over SSL, which can be critical for businesses syncing and sharing proprietary videos. Additional security measures are employed for video access over mobile devices, including remote wipe, passcode enforcement, restricted access, and native mobile device control.


PCloud is particularly deft at storing large media files, making them a perfect solution for video storage. It imposes no file size limits whatsoever, although bandwidth limits could apply. Located in Switzerland where strict privacy laws are in effect, PCloud strictly enforces the privacy of your company’s proprietary content and intellectual property. PCloud is compatible with all desktop and mobile platforms and is one of only a select number of cloud storage providers that offers a lifetime subscription option.

Microsoft OneDrive

It’s hard not to consider Microsoft OneDrive for your video storage needs when most businesses operate at least in part on a PC-based system or other Microsoft technology. A key benefit, then, of sticking with Microsoft for your video storage is how it seamlessly integrates with your existing Microsoft-powered business systems such as the Microsoft SharePoint collaboration platform. Microsoft also makes available its artificial intelligence tools to OneDrive customers, allowing for greater automation, customization, and data collection and analysis.


BackBlaze is particularly useful if you mainly run a Mac-based ecosystem. In addition to a basic backup storage plan, BackBlaze also offers a complete B2 Cloud Storage plan that lets you easily and securely store, host, share and backup files, including video files.

Other Top Video Cloud Storage Solutions

In addition to the solutions mentioned above, the following cloud storage providers are also worth checking out for your business’s video storage needs:

  • Zoolz
  • Mega
  • Apple iCloud
  • Degoo
  • Google Drive
  • NextCloud
  • Box
  • Citrix Content Collaboration
  • Dropbox
  • Jungle Disk
  • LiveDrive
  • Wasabi Hot Cloud Storage


If you’re looking for more ways to make your media team more nimble and improve efficiency, we’d love to talk about best practices and about your in-house studio fitness. Click here to get the conversation started.


  1. Hello! I just read your article about the best video storage options, and I found it to be very informative. As someone who works with video content on a regular basis, I appreciate the detailed analysis of the different storage options available and the pros and cons of each.

    I particularly appreciated the focus on storage solutions that are specifically designed for video content, such as Wipster and Frame.io. It’s great to know that there are options out there that are tailored to the unique needs of video creators, such as the ability to collaborate with team members and leave time-stamped comments.

    The breakdown of the different types of storage, such as cloud-based and local storage, was also helpful. It’s important to understand the benefits and drawbacks of each option so that you can choose the storage solution that’s right for your specific needs.

    Overall, your article provided a great overview of the best video storage options available, and I appreciate the time and effort that went into researching and analyzing each service. Thanks for sharing your findings with us!

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