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World of Animation in the Corporate Landscape

Posted by Kim Moseman on May 24, 2023

World of Animation Illustration animation

Corporate video is ubiquitous — in recent years, video has become an inescapable part of marketing, training, communications and more. To stand out in this field, your brand has to go beyond the basics and pursue new styles, including animated video.

An animated video can get the attention of viewers who have become accustomed to standard live-action content, but that’s not the only benefit of animation — it adds production flexibility, combines well with other video styles and lets you bring your brand’s overall look to life.

Animation is a top choice when it’s time to diversify your video strategy because it can mean anything and everything in terms of style. There’s no one “right way” to use animation, so you can adapt this flexible content to fit your brand’s unique image and suit your strategic needs.

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