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Articles for SEO

Using Auto Caption to Increase SEO for YouTube Videos
Posted by Tim Lorang on Jun 08, 2012 & filed under Corporate Communications with 0 comments.
Using Auto Caption to Increase SEO for YouTube Videos

One of the goals of putting a video on YouTube is to increase the chances of someone finding the video and driving web traffic back to your website. Just like your website you should do search engine optimization (SEO) for your video.

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Optimize YouTube Video with Tags and Keywords
Posted by Tim Lorang on Mar 02, 2012 & filed under Corporate Communications with 5 comments.
Optimize YouTube Video with Tags and Keywords

One of the most common mistakes video producers make when they post videos on the internet is to not do Search Engine Optimization (SEO) for the video. Search engines cannot see the content of a video and they depend upon the metadata or the closed caption transcript to know what the video is about. This post will describe how to optimize the metadata on YouTube for SEO.

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The VSEO in Video Productions
Posted by Andrea Keating on Jul 08, 2011 & filed under Technical with 0 comments.

Creative Asset Management is a key component of the video performance strategy. Implementing a content management strategy before shooting will help you to optimize your content for video search engine optimization (VSEO) if you intend to publish your content to the web, or for internal use, will help you manage locating, tracking, and building your content library. Whether you’re producing a video to publish for the viral or internal use, on or offline, here are some tips for implementing...

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When Content is King, Video Rules
Posted by Andrea Keating on Jun 17, 2011 & filed under Technical with 0 comments.

Video is on track to be the most widely used online application. It’s creating a new standard for corporate communicators in today’s marketplace. When your organization incorporates a video messaging strategy the goal is to achieve optimal engagement and branded influence, but the content of your messaging is what reveals that actual outcome.

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