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A First Look: Freefly Systems MOVI

Posted by Andrea Keating on August 14, 2013

Every once in a while a product jumps on to the scene and simply captivates its user base. It doesn’t matter what industry you’re in it always happens. Now, there is certainly no shortage of camera stabilization accessories in the marketplace. The overwhelming amount of solutions available sometimes makes it hard to differentiate between the good, great, and exceptionally innovative ones. FreeFly Systems stirred up a lot of buzz at this year’s NAB show with the introduction of Movi, a digital motion controlled camera stabilization system. Even though months have passed the buzz is still really substantial.

The FreeFly Movi M10, M5, and MR are built on a 3-Axis digital stabilized camera gimbal, which allows for 360 degrees of continuous motion. FreeFly Systems engineered the gimbal technology based on a proprietary high performance IMU (Inertial Measurement Unit) and brushless direct drive system. It’s an exceedingly robust system that carries a remarkably small form factor weighing only 3.5 pounds allowing for really flexible shooting possibilities. A single operator can move about more freely while navigating challenging terrain; and has the ability to execute faster movements while capturing compelling cinema quality motion footage.





MōVI BTS from Vincent Laforet on Vimeo.



The sheer flexibility of its design will benefit multiple production workflows. Freefly Systems created a solution that is user friendly, and gives every production crew whether large or small the ability to capture beautiful free motion footage. Their aim is to be innovators and pioneers in the new era of stabilization cinematography.



The Movi M10 and MR are scheduled for an August 15 release date according to the website. The price tag for both the M10 and MR are listed at $14,995.00.The Movi M5 is scheduled for a 4th quarter release price tag currently listed at $4995.00. We will keep you updated as we receive new developments.



Do you plan on purchasing one of Freefly’s Movi rigs? If so, which one and what projects or film locations do you have in mind for it? Let us know!


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