Archive Title: Corporate Communications

How Outsourcing Creative Services Improves the Quality of Productions

December 13th, 2018 by

Companies around the globe realize the benefits of outsourcing creative services. A recent study revealed the United States outsourced over 2.4 million jobs since the Great Recession. 57 percent of […]

How To Deal With Budget Cuts Gracefully

October 16th, 2018 by

Very often, working in a corporation communications department has it’s advantages. After all, you get to do what you love in the creative sense and have the benefit of a […]

How To Keep Your Creative Team Inspired

October 2nd, 2018 by

It’s a fact: everybody gets apathetic sometimes. In conventional companies or divisions, the trend today is to throw perks at employees to keep them interested—such as coffee bars or ping […]

A Beginners Guide to B-Roll Footage

August 17th, 2018 by

B-roll is comprised of the visual images which are displayed over the audio of interviews or narration. High-quality B-roll can facilitate the flow of your video while also enhancing its […]

The Essential Guide to Video Testimonials

August 16th, 2018 by

Video testimonials work better than text-based testimonials or online reviews. A relaxed, casual atmosphere is ideal for getting an interviewee to provide a high-quality testimonial message. Video testimonials can be […]

9 Best Practices for Finding the Right Video Crew

May 7th, 2018 by

Anyone can point a camera (or a phone nowadays) at something and make a video. But it takes a special group of people to produce a video that reflects your […]

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