Corporate Media New Zealand wrote an article that recently caught our eye “10 Powerful Uses for Video in Marketing” for The Comms Blog. The article reminds corporate Video Producers of […]
Archive Title: Corporate Communications
Corporate Communications
January 15th, 2015 by Rebekah Toth BurnsSpotlight on Gaggle
October 23rd, 2014 by Rebekah Toth BurnsGaggle chose to create a marketing video for their website’s homepage that highlights their priorities of safety, learning, and systems integration. Becky Holzman, Crews Control Production Manager, hand-picked video crews in Atlanta, GA to capture testimonials at a tradeshow and Bloomington, IL to record employees at Gaggle’s headquarters.
Commercial Digital Cinema Production with a Small Footprint
September 25th, 2014 by Meredith KainThe storyboard called for a cinematic look with exterior night shots, interiors of a grand staircase, a dramatic entrance into a boudoir, and close up of a mysterious box as the talent slams the bathroom door with her foot. The shoot was completed with a lean crew, which allowed the production to move quickly, with Angela at the helm. They were able to capture just over twenty final shots which equaled about ten setups in ten hours. “
Spotlight on CaptionMax
August 28th, 2014 by Rebekah Toth BurnsCaptionMax has been providing closed captioning services for twenty one years. They currently have 75 caption specialists and provide a variety of captioning, translation, video description, and transcription services. We caught up with David Hansfield, the Business Development Manager at CaptionMax, to chat about what is new and noteworthy in captioning.
Learning More About “Corporate Video Trends”
August 27th, 2014 by Rebekah Toth BurnsCrews Control was asked, “What are corporate video trends in America right now?” So, we did what any large video production staffing company would do. We polled DPs, Camera Ops and Producers all over the country that we assign to corporate video shoots. We asked what styles, deliverables, types of communications and messaging are trending in enterprise video. Buzz phrases like “shallow DOF”, “film look”, “user generated content”, “increased communication”, and “video for phones and tablets” floated off many tongues. Some of their answers surprised us and others were par for the course.
5 Tips to Expand Video Production Resources without an Increase in Staff
August 26th, 2014 by Brad SpinsbyVideo has become the most effective means of communication whether you work at a small business or a large corporation. Many companies are asking their video production departments of all sizes for more content, both to use internally and externally. But your cost-conscious company wants it done with the same amount of personnel already on hand. If your life were a Hollywood movie, you could give a rousing, impassioned speech resulting in funding to double your team size. Unfortunately, it doesn’t work that way, so you’ll need to make sure you consider ways of increasing productivity that don’t require additional personnel. Here are 5 ways to increase your video production without increasing the head count of your department.