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Before Lights, Camera, Action: Pre-Production Tips

Posted by Andrea Keating on February 8, 2011

 

Before Lights, Camera, Action: Pre-Production Tips

 

 

Whether you’re calling Crews Control for the first time or producing your first video there are 4 essential components of pre-production to organize before production begins. These tips will make your production go smoothly and you will look like a Rock Star to your client. At this stage in the game you have already landed the gig with your stellar RFP or presentation. The look and feel of the video has been determined, the script/ story board/ questions are written, the overall budget is set and your end deliverable is established.

 

 

When you’re ready to book a crew our skilled Production Managers will match the perfect crew to your production needs. We also encourage producers to contact us for ballpark quotes if you are working on your initial proposal to determine the production portion of the budget.

 

 

The Logistics

 

 

Ask a Production Manager about booking a shoot and the first thing they’ll ask for is the date & location. Providing this information assures that the crew and gear you need are available. To book your shoot in one take, you’ll first prepare a Call Sheet. The call sheet lists the shoot location, contact info for everyone on set and instructions for the deliverable. It’s essential to communicate with your crew prior to your shoot day(s) to discuss your vision for the project, protocols for communication on-site and the logistics on the call sheet.

 

 

Things to note about your location…

 

    • Do you have permission to shoot at that location? Are the location releases signed?

 

    • Do you need liability insurance to shoot at that location?

 

    • How will the crew enter the location? *Keep in mind they will have at least one cart load of gear.

 

    • What security clearances must be obtained to enter the location?

 

    • Will the crew have access at least an hour before and after for set up and wrap up? *The specific amount of set and wrap time may vary per production type.

 

 

 

The Crew

 

 

The minimum crew needed on-site is the director of photography (DP), audio technician, and only in some cases, the producer is present as well. The scale of your project determines the size of the crew you will need. Think about your shoot requirements (production day, talent & location logistics) and consult with your Production Manager about adding a grip, gaffer, make-up artist, production assistant or teleprompter operator. Clear communication about the shoot specifications with your Production Manager will ensure the best match with a great crew.

 

 

The Film Gear

 

 

Your Production Manager or DP can help you determine what gear you will need to execute the look and feel for the video’s intended audience. If you have multiple locations and don’t have that cost set aside in your budget discuss if using a green screen is right for your project. For movement in your shot a dolly, jib/ crane or Steadicam can add the perfect amount of interest. The location can also demand additional equipment. If you have a wall of windows you’ll need either HMI’s to balance indoor and outdoor light or ND (neutral density) gels for the windows. The right gear can make your project look epic if executed properly.

 

 

Obey Thy Editor

 

 

You’re not alone; figuring out production to post production workflows is often something producers struggle with answering. The camera format is a small bit of information that leads to big delays in booking a crew when the information is not specified. The camera format and media type to deliver to your editor is a post production decision you make in the preproduction phase. Find out specifically what format(s) your editor can import and relay that information to your Production Manager. Also, frame size, frame rate and frame regeneration matters so your editor will also be able to help you make these format decisions.

 

 

Whatever your project or video production needs, our talented Production Managers & crews are happy to make sure that all your pre-production questions are answered and your production needs are met. Take heed to these tips to get organized so your production will be ready to roll on shooting day.

 

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