New York, NY (PRWEB) November 05, 2011: Scenios, the provider of a cloud-based “virtual production office” for the film and television industry, today announced that is has closed a new round of funding. The round was led by the Andrea Keating, the CEO of production services provider Crews Control.

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Creative Asset Management is a key component of the video performance strategy. Implementing a content management strategy before shooting will help you to optimize your content for video search engine optimization (VSEO) if you intend to publish your content to the web, or for internal use, will help you manage locating, tracking, and building your content library. Whether you’re producing a video to publish for the viral or internal use, on or offline, here are some tips for implementing a strategy to fully optimize your content.

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Video is on track to be the most widely used online application. It’s creating a new standard for corporate communicators in today’s marketplace. When your organization incorporates a video messaging strategy the goal is to achieve optimal engagement and branded influence, but the content of your messaging is what reveals that actual outcome.

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The way society pays attention to media has changed. Are you shooting content relevant to the change? Going, going and soon to be gone are the days of static non-interactive content. Even in today’s traditional television programming, messaging consists of commercials plugged with web inducement to activate engagement in audiences.

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The evolving landscape of new media has without question fundamentally reshaped corporate communications. Traditional measures for producing video content have new practices to comply with from standardizing production metrics to digitizing archives with streamlined meta-database referencing. Many companies new to the world of video communications are flocking to capitalize on the paramount trend sweeping the web with hopes that producing a video will put their business front and center on the social stage. What the digital age means to businesses is that video will enlighten, engage, and entertain their audience right where ever they are. Even traditional mediums like television, radio, and news programming are making the move to online digital content with unlimited syndication interfaced with social networking platforms. It makes sense to get up with the times and incorporate video into your communications strategy– no other medium has quite a visceral affect in reaching the masses.

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Ever find yourself with a media card that was “accidentally” formatted? How about a card that had an error caused by the camera overheating or running out of battery?

Don’t pull out your hair thinking all your hard work is lost. There’s a chance your footage or stills can be saved, at least the ones that haven’t been overwritten.

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