Since video is the most popular Internet medium, it’s wise for businesses to utilize it for lead generation. How-to, thought leader, and customer journey videos are all effective ways of […]
7 Actionable Strategies for Attracting New Business Leads with Video
September 18th, 2018 by Andrea KeatingHow Video Can Help You Boost Customer Retention
September 13th, 2018 by Andrea KeatingQuestion: How are customers like fireflies? Answer: They both take much more work to collect than to keep. Getting new customers to trust you with their business for the first […]
The 2018 Trends That Are Impacting Video Production for Marketing Right Now
August 13th, 2018 by Andrea KeatingThe popularity and success of video marketing continues to increase. Several social media platforms are ramping up their video capabilities to appeal to advertisers and marketers. Video usage by companies […]
Why Explainer Videos Matter to Manufacturers
July 24th, 2018 by Andrea KeatingThe manufacturing sector has always leveraged new technologies to improve their production methods and upgrade their product offerings. However, companies in this space have often been slow to do the […]
Best Practices for Using LinkedIn Video for Your B2B Campaigns
July 11th, 2018 by Andrea KeatingLinkedIn targets business people. B2B companies want to target these people. Ergo, LinkedIn video is a logical choice. B2B companies can either employ Sponsored Content videos or place videos on […]
6 Tips for Using Video as a Brand Building Tool
May 10th, 2018 by Andrea KeatingThe world is a challenging place for brand builders these days. Not only are there more competitors in almost every industry than in the past, but technology has also changed […]