These days it can be difficult to make your brand stand out from the crowd. So many aspects of marketing are over-saturated, while a seemingly endless array of media platforms […]
Archive Title: Marketing & Branding
Why Storytelling in Marketing is Important
May 1st, 2019 by Valerie NolanUser Generated Content: Pros, Cons, and When to Use a Video Crew
April 24th, 2019 by Debbie CamperFor better and for worse, we live in a complicated digital age. No matter where you go, almost everyone will have a mobile device capable of shooting high-definition video (even […]
Strengthen In-House Creative Teams
April 11th, 2019 by Eliana HassenAs a leader of a creative shared services organization, you know better than anyone the challenges of servicing internal departments while competing with freelancers, other ancillary internal groups and external […]
Brand Building with Video: 10 Tips to Create Better Branded Content
April 4th, 2019 by Deb NicharotBrand building has grown into a buzzword synonymous with successful business growth in the modern, digital era. And often times the phrase “branded content” isn’t far behind it. But with […]
5 Youtube Video Trends All Brands Should Follow
March 22nd, 2019 by Ashley BrookIn the culture of today’s digital media consumers, content is king. Video content in particular is highly valuable and of any platform used to watch videos, Youtube towers over the […]
Pre-Production to Final Cut: Outsource Your Video Marketing Strategy
March 13th, 2019 by Deb NicharotWhen it comes to brand building, a sound video marketing strategy often makes a major difference. For many companies, video is the main focal point since the recent rise in […]