Chicago is the third largest city in the United States; it is just under New York and Los Angeles with nearly three million residents. Architecture, monuments, public art, and famous sky scrapers make it stand out from other cities. Chicago is home to 11 Fortune 500 companies, while the rest of the metropolitan area hosts an additional 21 Fortune 500 companies, more than 200 theaters, nearly 200 art galleries, more than 7,300 restaurants, 77 community areas containing more than 100 neighborhoods, 26 miles of lakefront, 15 miles of bathing beaches, and 36 annual parades. All of these aspects make Chicago a popular place to shoot video.
Instagram is the new craze that has taken over the social media world. Everyone has jumped on the Instagram bandwagon including hipster high school students, stay at home moms, music moguls, break through actors and actresses; even Oprah has her own Instagram account. Facebook even took recognition with the new craze and bought out the application for $1 billion, just so their name could be connected with this ingenious simplistic cinematography notion.
Up, up, and away she goes! One of our on-location crews provided us with a snapshot of the amazing “Flo Meiler!” She is a 79 years young “Pole Vaulter” who […]
What message do you want your business to give its employees? What is your company culture, personality, and image? What is your business structure like? Well, all these questions can be answered with one simple tool, employee branding. Employee branding denotes an organization’s reputation as an employer. As defined by Authenticorganizations.com, “Employee branding is all about influencing the behavior of organization members.
Companies are not only going to online job boards and newspapers anymore they are turning to YouTube in order to recruit potential employees. Recruitment videos are becoming the new craze when introducing job seekers to potential companies that are hiring. Recruitment videos allow for the viewer to become acquainted with a company while at the same time the company is able to prospect to a specific audience in which they would like to employ.
Pinterest is not just about fancy clothes, delicious recipes, Do-It-Yourself (DIY) crafts, or wedding planning anymore. The Social media platform is taking the internet by storm and not only relating to B2C marketing professionals but has now targeted a B2B marketing audience. B2B businesses are starting to jump on the bandwagon of this rapidly growing internet trend. Pinterest has gone mainstream in just a few short years and is no longer a niche channel for consumers. In the past Pinterest has been a haven to creative marketing supplying consumers with an overflow of useful information, pictures, and ideas. Now the blossoming social media platform is stepping out of the norm and stepping over to the corporate side of things, housing well-known brand savvy B2B businesses such as AMD, FedEx, and Constant Contact, just to name a few.
By Kacey Trent